|Text on Button||SNAKE RIVER CANYON SEPTEMBER 8, 1974|
Image of a rocket car flying through the air with a rainbow on the right, black lettering on the upper and lower edge face with a blue sky background.
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Evel Knievel's Snake River Canyon jump was a stunt disaster. Crowds rioted the previous night because of beer and concession prices. When the Sky-Cycle was launched, the parachute accidentally deployed and strong headwinds blew Knieval back in the canyon, where he crashed and walked away with minor injuries. The Sky-Cycle did not clear the canyon in test runs and Knievel said, "Everyone told me not to do it, but I was determined to keep my word, so I climbed up and strapped in. When I punched the power button I thought, 'God, here I come.'"