Time For Saraka

Time For Saraka Advertising Button Museum
Category
Advertising
Additional Images
Time For Saraka button back Advertising Button Museum
Sub Categories
Characters
Illustrations
Text on Button TIME FOR SARAKA
Image Description

Black text on yellowish green background. Illustration shows the head of a man with a yellow turban and a large, droopy mustache.
Back Paper / Back Info

The Whitehead & Hoag Co.

BUTTONS BADGES NOVELTIES & SIGNS

NEWARK N.J.
Back Style
Unlocking pin
The Shape
Circle
The Size
7/8 inch
Year / Decade Made
1930s
The Manufacturer
Whitehead & Hoag Co.
Additional Information

Pinback buttons were distributed at the 1939 New York World's Fair to advertise a brand of laxative called Saraka manufactured by the Schering Corporation. The product touted its two-part approach to curing constipation, "Bulk Plus Motility," and carries the Good Housekeeping seal. The suffering Saraka "Sultan Inbad the Ailer" and his story were illustrated in charming cartoons carried in LIFE magazine (Aug. 21, 1939).
Sources

T. (2010, December 25). It's Time For Saraka. Retrieved July 28, 2020, from http://cartoonsof1939.blogspot.com/2010/12/its-time-for-saraka.html
Catalog ID AD0041