The Uncola

The Uncola Advertising Button Museum
Category
Advertising
Additional Images
The Uncola button back Advertising Button Museum
Sub Categories
Illustrations
Litho
7-up
Text on Button THE UNCOLA 7up
Image Description

Illustration of a sun with yellow rays going upward and white clouds at bottom with green text on top
Curl Text UC 152
Back Style
Unlocking pin
The Shape
Circle
The Size
2 1/4 inch
Additional Information

"Uncola" was part of the 7-UP slogan and advertising campaign from 1967 to the 1990’s. Launched in 1967, the 7-UP company's Uncola campaign was designed to appeal to a younger demographic by embracing bright colors, current day slang, and free-form art. The campaign generated billboards, posters, thermometers, patches, and various other items.
Catalog ID AD0370