Cursive ivory text within an orange stripe atop a shining red sun and orange text on a red-outlined ivory background.
PARISIAN NOVELTY CO., CHICAGO
Wieland's was a Chicago-based dairy purchased by Borden in the early 1930's. Borden is a company founded in 1857 that manufactures food and consumer products such as Elmer's Glue and Krazy Glue. It was founded by Gail Borden Jr. in Connecticut with evaporated milk as the primary product of the company.