Joe Jacobs Chevrolet Smiley

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Image Description

Illustration of a traditional yellow smiley face design but with bigger eyes and a bigger open mouth smile

Back Paper / Back Info

Joe Jacobs Chevrolet Wilmette, Ill.

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This button depicts a smiley face that was trademarked by the Joe Jacobs Chevrolet Dealership of Wilmette, IL from 1971-1992. Although markedly similar to the classic smiley face, this trademarked iteration features larger, more, irregular features and a more open smile.

The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It  was designed in 1963 by by commercial artist, Harvey Ross Ball who was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions. 
 

Sources

Joe Jacobs Chevrolet Co. Trademarks. (n.d.). Retrieved July 05, 2016, from https://trademarks.justia.com/owners/joe-jacobs-chevrolet-co-117439/

Trademarks owned by Joe Jacobs Chevrolet Co. (n.d.). Retrieved July 05, 2016, from https://inventively.com/search/trademarks/owner/JOE%20JACOBS%20CHEVROLE…;

Catalog ID SM0106

I'm a Democrat

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Text on Button I'm a DEMOCRAT
Image Description

Traditional yellow smiley face design in the center of an orange button with green text along the top and the bottom edges

Curl Text SAY IT WITH BUTTONS 1108 FRONT STREET LISLE, ILL. 60532 (312) 968-7458
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The Manufacturer
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The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes, and a black arc ending in serifs for a mouth. It was designed in 1963 by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.
The design and concept is quite simple and was definitely used before Ball’s 1963 version. However, his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

The Democratic Party was founded in 1828 by Andrew Jackson’s supporters. It is one of the two major political parties with the other being the Republican Party. Andrew Jackson was the first Democrat to become President of the USA. There have been a total of 15 Democratic presidents in the United States. Ideology within the party was switched around the time of the Civil War and again reorganized in the 1930s. The Democratic Party in recent years has focused on advocating for civil liberty, a mixed-economy, social equality, and the philosophy of modern liberalism.

Sources

About Harvey Ball. (n.d.). Retrieved September 11, 2020, from https://www.worldsmileday.com/index.php/article-index/item/380-about-ha…


Admi. (n.d.). Retrieved September 11, 2020, from https://democrats.org/

Catalog ID SM0098

I Skate

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Text on Button I SKATE
Image Description

Traditional smiley face design on a pale pink background with black text under the face

Back Style
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The is a variation of the classic yellow smiley face which is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0047

I Love the Ferry Green

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Text on Button I LOVE THE FERRY
Image Description

Illustration of a smiley face with the mouth made of letters on a bright green background

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A ferry is a type of vessel that carries people or items between two places. A famous ferry is the Staten Island Ferry which travels between St. George on Staten Island and Whitehall Street in lower Manhattan daily.

The I heart NY logo was created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.

The logo has become iconic in pop-culture and has been imitated in many forms around the world.

The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes, and a black arc ending in serifs for a mouth. It was designed in 1963 by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.
The design and concept is quite simple and was definitely used before Ball’s 1963 version. However, his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Sources

About Harvey Ball. (n.d.). Retrieved September 12, 2020, from https://www.worldsmileday.com/index.php/article-index/item/380-about-ha…

FERRY (verb) American English definition and synonyms: Macmillan Dictionary. (n.d.). Retrieved September 24, 2020, from https://www.macmillandictionary.com/us/dictionary/american/ferry_2

(n.d.). Retrieved September 19, 2020, from http://www.nysl.nysed.gov/emblems/iluvny.htm

The Staten Island Ferry. (n.d.). Retrieved September 24, 2020, from https://www.siferry.com/

Catalog ID SM0104

I Licked It

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Text on Button I LICKED IT
Image Description

White background with black text at the top. Black smiley face with red tongue sticking out near bottom.

Back Paper / Back Info

Lick your envelope printing problems with a SANDMAR Envelope Feeder. SANDMAR P.O. POX 144 SKOKIE, IL. 6077

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This button is a promotional product for SANDMAR envelope feeders, playing on the word “lick” in that you traditionally lick and envelope and it also means to solve a problem. SANDMAR made envelope feeders and water and ink distributing units and was trademarked by Geiss-America, Inc. in 1981. The company has since dissolved.

Catalog ID SM0067

I Feel Good

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Text on Button I FEEL GOOD!!
Image Description

Purple background with light green text on the left side, green smiley face on right side.

Curl Text © 1971 WINCRAFT-WINONA MINNESOTA
Back Style
The Shape
The Size
Additional Information

The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes, and a black arc ending in serifs for a mouth. It was designed in 1963 by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.
The design and concept is quite simple and was definitely used before Ball’s 1963 version. However, his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

“I Feel Good!” is a phrase made popular by James Brown who recorded the song “I Got You (I Feel Good)” in 1965. The chorus of the song is a repeat of the phrase. It is one of James Brown’s most popular songs and has appeared in many feature films.

Sources

About Harvey Ball. (n.d.). Retrieved September 12, 2020, from https://www.worldsmileday.com/index.php/article-index/item/380-about-ha…

Catalog ID SM0062

I Don't Get Mad

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Text on Button I DON'T GET MADE I GET EVEN
Image Description

Traditional yellow smiley face design but with a thinner smile and smaller eyes with white text above and black text below the face

Curl Text copyright SWIB, LISLE, IL 60532
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The Manufacturer
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The is a humorous variation of the classic yellow smiley face which is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions. 


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0046

I am a Canoe Nut

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Text on Button HOWDY I AM A CANOE NUT
Image Description

Traditional yellow smiley face design with black text above and below the face

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A "canoe nut" is a person who love to go canoeing or who considers themselves a canoe enthusiast, whether it be paddling canoes, making canoes, or knowing information about canoes. This button expresses that enthusiasm, and would be proudly pinned on by a self-described "canoe nut".

This button is a variation on the classic yellow smiley face that is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It  was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.

The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0071

Hot Pink Smiley

Category
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Image Description

Illustration of the traditional smiley face design with a bright pink background

Back Style
The Shape
The Size
Additional Information

The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It  was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0034

Have an Ordinary Day

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Text on Button HAVE AN ORDINARY DAY
Image Description

Illustration of a yellow smiley face with no smile on a red background with yellow text above and below

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"Have an Ordinary Day” is a play on the phrase “Have a Nice Day” which is a colloquial expression when saying goodbye. It is often used in customer service in the USA with the consumer and the seller parting ways by telling each other to have a nice rest of their day. The first use of the phrase appeared in Geoffrey Chaucer’s The Canterbury Tales in 1387. The phrase gained wider use in the 1920s and has continued on into present day.

The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes, and a black arc ending in serifs for a mouth. It was designed in 1963 by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.
The design and concept is quite simple and was definitely used before Ball’s 1963 version. However, his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

In Internet culture, the neutral smiley face is often represented by the emoji :neutral face: (U+1F610) consisting of two eyes and a flat line for the mouth which expresses deadpan humor, a neutral stance, concern, and mild irritation.

Sources

About Harvey Ball. (n.d.). Retrieved September 12, 2020, from https://www.worldsmileday.com/index.php/article-index/item/380-about-ha…

Have a nice day. (n.d.) Farlex Dictionary of Idioms. (2015). Retrieved September 21 2020 from https://idioms.thefreedictionary.com/have+a+nice+day

Have a nice day. (2020, August 31). Retrieved September 19, 2020, from https://en.wikipedia.org/wiki/Have_a_nice_day

Neutral Face Emoji. (n.d.). Retrieved September 24, 2020, from https://emojipedia.org/neutral-face/

Catalog ID SM0110