Storz

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Text on Button STORZ
Image Description

White text on a red banner on a white background with six blue stars

Curl Text J.P. COOKE CO. OMAHA, NEB
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The Storz Brewery was founded in 1865 by Joseph Bauman in what is now Omaha, Nebraska. Originally known  as the Columbia Brewing Company, the name was changed to Storz brewing company upon being purchased by Gottlieb Storz, a German immigrant, in 1884. The brewery was to become the largest brewery in Nebraska during World War II. In 1972 the brewery closed, but reopened its doors in 2013.

Catalog ID BE0129

Stegmaier Gold Medal

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Text on Button Go Gold Medal Stegmaier Gold Medal THE BEER FOR PEOPLE ON THE GO
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Blue text on a white background with a yellow staff, a blue treble clef, with music notes, and a woman winking with a glass of beer.

Curl Text PHILA.BADGE CO.INC. PHILA.PA (union bug)
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Stegmaier Brewing Company began in 1857 as the Baer & Stagmaier Brewery in 1857. Charles Stegmaier and George Baer would eventually rename the company C. Stegmaier & Son in 1863 and Stegmaier Brewing Company in 1897. The beers produced by the company were renowned having won eight gold medals between 1910 and 1913. Post-prohibition, the brewery became one of the nation's leaders producing over half a million barrels in the 1940s. In the Throughout the 1960s Stegmaier began to lose popularity and eventually was bought by Lion Inc in the 1970s. Lion Inc, otherwise known as the Lion Brewery still produces Stegmaier beers. Of the Stegmaier brand, Lion still produces Stegmaier Gold, Amber Lager, Midsummer White, Oktoberfest, Holiday Warmer, an IPA, and a Porter.

Catalog ID BE0060

Bud Light Spuds MacKenzie Party Animal

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Text on Button Spuds Mackenzie The Original Party Animal Bud Light
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Photograph of bull terrier wearing blue shirt and multicolored party hat sitting in front of a full glass of beer surrounded by balloons, streamers and confetti with white text.

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Bud Light used Spuds Mackenzie, a Bull Terrier, as a marketing device in the late 1980s. The dog’s first appearance was at the 1987 Super Bowl XXI. The advertising executive Mitch Meyers created the Spuds Mackenzie character. The terrier was controversial because it was a female dog portraying a male dog and also because of the dog’s appeal to children. The Mothers Against Drunk Driving organization was just one organization to pose the allegations that Anheuser-Busch was marketing their product to minors through Spuds Mackenzie. The dog was so popular that the decision to remove her from commercials after two years was made. The dog had started to overshadow the product.

Catalog ID BE0077

Schlitz Do It With Gusto

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Text on Button DO IT. WITH GUSTO. Schlitz
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Red text with black outline on yellow, green, and red background.

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The Joseph Schlitz Brewing Company was an American brewery based in Milwaukee, Wisconsin, and once the largest producer of beer in the United States. he company was founded by August Krug in 1849 but acquired by Joseph Schlitz in 1858. Schlitz was bought by Stroh Brewery Company in 1982 and subsequently sold along with the rest of Stroh's assets to the Pabst Brewing Company in 1999. Pabst now produces Joseph Schlitz Brewing Company's former flagship brands including Old Milwaukee and Schlitz beer. The 1960s classic "gusto" version of Schlitz currently enjoys an almost nation-wide distribution in the United States. The classic 1960s theme was also reflected when 1968 Playboy magazine playmate Cynthia Myers became a spokeswoman for Schlitz beer in 2009.

Catalog ID BE0053

Schlitz Powered

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Text on Button CAUTION Schlitz POWERED
Image Description

White text with black outline on orange background. White text on black rectangle.

Curl Text DISCOVERY, BOX 288. RAPID CITY, S.D.
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The Joseph Schlitz Brewing Company was an American brewery based in Milwaukee, Wisconsin, and once the largest producer of beer in the United States. Schlitz dates back to 1849, when German immigrant, August Krug, began brewing beer in his Milwaukee restaurant’s basement. In 1850, twenty-year-old Joseph Schlitz immigrated to Milwaukee from Germany and was hired by Krug to handle his restaurant and brewery’s bookkeeping. After Krug passed away in 1856, Joseph Schlitz took over the brewery, renaming it the Joseph Schlitz Brewing Company. Schlitz was bought by Stroh Brewery Company in 1982 and subsequently sold along with the rest of Stroh's assets to the Pabst Brewing Company in 1999.

Catalog ID BE0051

Schlitz Malt Liquor

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Text on Button SCHLITZ MALT LIQUOR VOTE for the BULL
Image Description

White text over an illustration of a black bull on a blue background.

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The Joseph Schlitz Brewing Company, once the largest producer of beer in the United States, was founded in 1849 and was an American brewery based in Milwaukee, Wisconsin. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer." In 1999 Pabst Brewing Company gained control of the Schlitz brand with its acquisition of the Stroh Brewery Company. Pabst Brewing Company, now headquartered in Los Angeles, continues to produce Schlitz beer, Old Milwaukee, and four Schlitz malt liquors—Schlitz Red Bull, Schlitz Bull Ice, Schlitz High Gravity, and Schlitz Malt Liquor.

Catalog ID BE0055

Schlitz Gusto

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Text on Button If you don't have SCHLITZ you don't have GUSTO
Image Description

White block text with black accents on a blue background

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The Joseph Schlitz Brewing Company, once the largest producer of beer in the United States, was founded in 1849 and was an American brewery based in Milwaukee, Wisconsin. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer." The 1960s classic "gusto" version of Schlitz currently enjoys an almost nation-wide distribution in the United States. The classic 1960s theme was also reflected when 1968 Playboy magazine playmate Cynthia Myers became a spokeswoman for Schlitz beer in 2009.

Catalog ID BE0054

Rheingold Extra Dry

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Text on Button It's a Rheingold Day! Rheingold EXTRA DRY
Image Description

Black text on yellow sun background with red around the rim.

Curl Text JOY PRODUCTS 24 W 45th ST N.Y. N.Y. 10036
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Rheingold Beer, introduced in 1883, is a New York beer that held 35 percent of the state's beer market from 1950 to 1960. According to the New York Times, "Rheingold Beer was once a top New York brew guzzled regularly by a loyal cadre of workingmen who would just as soon have eaten nails as drink another beer maker's suds." At the center of its media campaign was the "Miss Rheingold" pageant. Beer drinkers voted each year on the young lady who would be featured as Miss Rheingold in advertisements. In the 1940s and 1950s in New York, the selection of Miss Rheingold was said to be as highly anticipated as the race for the White House. Rheingold shut down operations in 1976, when they were unable to compete with the large national breweries.

Catalog ID BE0050

Out Of Schlitz

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Text on Button "When you're out of Schlitz, you're out of beer."
Image Description

Brown text on white background.

Curl Text (union bug) FORM 174-Y9 J.OS. SCHLI TZ BREWING CO., MILWAUKEE, W IS. (union bug)
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The Joseph Schlitz Brewing Company was an American brewery based in Milwaukee, Wisconsin, and once the largest producer of beer in the United States. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer." The company became the largest brewery in the world in 1902, producing over 1 million barrels. Although the company had some rough patches during prohibition and World War II, the company continued to prosper. Schlitz, although now owned by Pabst, was extremely innovative and was the first brewing company to introduce brown bottles, tall boys, and pop-top cans.

Catalog ID BE0052

Olympia Beer Blues

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Text on Button Olympia BLUES DELUXE July 29 Aug. 9 '81 OLYMPIA BREWING COMPANY, TUMWATER, WA ST.PAUL, MN
Image Description

Photograph of Son Seals and an image of an Olympia beer can, with blue text on a white background.

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The Olympia Brewing Company was a brewery firm in Tumwater, Washington, USA which existed from 1896 until 1983. In 1902, Olympia Brewing Company chose the slogan "It's the Water" to promote its flagship product. Frank "Son" Seals was an American electric blues guitarist and singer. Seals twice headlined the Chicago Blues Festival and was featured in a television commercial for Olympia Beer.

Catalog ID BE0062