Who Are Those Guys

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Text on Button "Who are those guys?"
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A quote in black text on a yellow and red background. 

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The film Butch Cassidy and the Sundance Kid was released in 1969 and starred Paul Newman and Robert Redford as the two double-crossing comedic cowboys. The iconic bank and train robbers are running from the law and can’t seem to shake their pursuers, repeatedly asking, “Who are those guys?” as they continue to track and find them. This line becomes a catchphrase.

Butch Cassidy: Ah, you're wasting your time. They can't track us over rocks.
Sundance Kid: Tell them that.
Butch Cassidy: [after looking for himself] They're beginning to get on my nerves. Who are those guys?

The phrase “Who are those Guys?” would later be used by the band New Riders of the Purple Sage for their eighth studio album in 1977. 

Catalog ID EN0077

Thoroughly Modern

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Text on Button I'm Throughly Modern
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Large underlined white text on a pink background. 

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This is most likely a promotional button for Thoroughly Modern Millie, a 1967 American musical film starring Julie Andrews. The is about a woman who intends to marry her boss. The film was nominated for seven Academy Awards and five Golden Globes. 

Catalog ID IB0376

The Me Nobody Knows

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Text on Button "I am" The Me Nobody Knows
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Irregular shaped yellow text on a black background. 

Curl Text NG SLATER CORP., N.Y.C. 11
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This button was to promote the Obie award winning musical The Me Nobody Knows (1970)with music by Gary William Friedman and lyrics by Will Holt. The musical was one of the earliest rock musicals to play on Broadway and the first Broadway hit to give voice to the sentiments of inner-city American youth.

Catalog ID EN0180

Talk Tourist

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Text on Button I TALK TOURIST
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There are three areas: a red colored section on top, a white section in the middle with blue text, and blue section on the bottom. 

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Even though France, and especially Paris, is one of the most visited cities by tourists worldwide, Paris is known to be unwelcoming to tourists. In 2013, the Chamber of Commerce and Industry for Paris and the Island of France decided to tackle the problem. They launched a campaign called: “Do you speak touriste?” The “Speak Touriste” campaign includes a brochure providing broad guidance to the hospitality industry for dealing with tourists according to their cultural expectations.

Therefore, the persons wearing the “I Talk Tourist” button tell the tourists that they are onboard with the campaign and are willing to treat tourists according to their needs.

Catalog ID IB0383

Simply Great

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Text on Button Simply Great
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White cursive text on purple background. 

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Have info on this button? Contact us here.

Catalog ID IB0373

Roller Skate Shake

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Text on Button IF YOU ROLLER SKATE SHAKE
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Black text in a circular formation above a larger piece of black text on a yellow background. 

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Have info on this button? Contact us here.

Catalog ID IB0341

I Ride The Bus

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Text on Button I RIDE THE BUS
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An illustration of a yellow school bus with black text above and below it on a yellow background. 

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THE HAMMOND PUBLISHING CO. MILWAUKEE, WIS. 

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The traditional school bus was invented in the early twentieth century. Previously, children were transported to school in repurposed farm equipment and horse-drawn wagons.  By 1919, buses were being used in all 48 states, but there was no standard design. In 1939, transportation officials met with Dupont and Pittsburgh paints to formulate the classic yellow specifically used on school buses. Yellow buses were easier to see and the black text was legible in low lighting.  The bus design shown here was the style during the 1940s. In addition to the bright color, the current safety standard requires exterior warning lights and signs.

Sources

Greene, B. (2019, Sept. 4).  The History of how school buses became yellow. Smithsonian Magazine. Retrieved from https://www.smithsonianmag.com/history/history-how-school-buses-became-…

Catalog ID CL0417

Quit Your Kiddin

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Text on Button QUIT YOUR KIDDIN'
Image Description

Black text inside a four leaf clover on a black background. 

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Penny King gumball machines are antiques that were small and designed to sit on a countertop. They typically had a body made from cast aluminum and a globe made from glass. For just one cent, they dispensed pin-back buttons as prizes during the mid-twentieth century. Buttons that read “Quit Your Kiddin’,” “Hot Dogs,” and “Let’s Get Acquainted” were just some that could be collected from these machines.

Sources

Poshmark. (2020, July). 50s gumball prize pinbacks. https://poshmark.com/listing/50s-Gumball-Prize-Pinbacks-59148eec36d594a…

Small Vintage Vending. (n.d.). Penny King. http://www.smallvintagevending.com/third/penny_king.html

Catalog ID IB0351

Open the Door Richard

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Text on Button OPEN THE DOOR RICHARD
Image Description

A man knocking on the door to an outhouse begging the person inside to open up. The text is green colored with a yellow background and a green outer edge. 

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Dusty Fletcher first performed “Open the Door Richard” as a vaudeville act at theaters like the Apollo in New York. The skit involved Fletcher “drunk,” dressed in rags and attempting to climb a ladder. He would continually fall off the ladder and perform comic monologues in between his attempts. The musical version of this skit was created by Jack McVea and his “honking” saxophone. McVea and his band stumble home “drunk” and try to get Richard the “sober” band mate with the key, to let them in. This song was recorded in 1946 and reached the Billboard bestseller chart in early 1947.

Many artists covered the song after McVea, including Count Basie, The Three Flames, and Louis Jordan. The phrase “Open the Door Richard” was also adopted by the Civil Rights Movement and appeared in routines by Jack Benny, among others. Jimmy Durante and Burl Ives also both recorded versions of the song. The phrase also appeared in a couple of Looney Tunes cartoons in the late 1940s. 

Catalog ID EN0233