Los Angeles County

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Text on Button LOS ANGELES COUNTY OF FRUIT AND FLOWERS
Image Description

Dark green background with gold letters  with a red poinsettia, and orange poppies on top of green leaves. The crystoglas button gives an interesting 3D effect through embossing the metal and printing directly on the celluloid.

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Los Angeles County is a county in the state of California. It is the second largest metropolitan area in the United States and includes the islands of San Clemente and Santa Catalina.  The button depicts two flowers associated with this part of the country, the California Poppy (which is the California state flower) and the poinsettia which is native to nearby Mexico. It also depicts an Orange which is one of the major fruits produced in California.

This button was made using the crystoglas process, which was developed by Whitehead and Hoag and used around 1915. Crystoglas buttons are produced by placing clear celluloid on certain areas of the front of the button with colored foil underneath over a stamped metal background. The process was not used often due to the high cost. 

Catalog ID IN0001

Little Imps

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Text on Button FOR ALL WHO BREATHE LITTLE IMPS THROAT EASE BREATHE PERFUME 5¢ THE AMERICAN CONFECTION CO. (INC.) BOSTON
Image Description

Black, orange, and red text on a white background. Illustration of a devil's face and flames centered on button. back side of button is a hollow candy tin with small hole to dispense the Little Imps. 

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Little Imps were a licorice flavored candy and sore throat remedy produced in the early 1900s by The American Confection Company in Boston. The New England Confectionery Company (NECCO) was also based in Boston, so this candy may have been produced by one of the firms they acquired.

Traditionally, imps are a type of spicy candy flavored with either cinnamon or licorice, with a shape of small rounded pellets. Little Imps were probably very similar to the still-produced Mighty Imps, which are flavored with licorice and menthol. These are used by singers and public speakers for for clarity of throat. 

Catalog ID IN0009

I Am For Pennsylvania

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Text on Button I Am For Pennsylvania
Image Description

Blue background with a small white circle with blue text 

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THE WHITEHEAD & HOAG CO. 
BUTTONS BADGES NOVELTIES AND SIGNS 
NEWARK, N.J.

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Additional Information Pennsylvania is a US state and one of the 13 original colonies. It was founded by William Penn in 1682 as a refuge for his fellow Quakers. “Sylvania” means “woodlands” in Latin, which characterized its heavily forested geography. The state’s capital, Philadelphia, means “brotherly love” in Greek. This city would become the location of the first and second Continental Congresses in 1774 and 1775, in which the Declaration of Independence was ratified. In addition to Philadelphia, which is situated on the easternmost part of the state, Pennsylvania has another large metropolis, Pittsburg, which is located in the far west.
Sources
Thompson, C. L., & Miller, E. W. (2023, March 1). Pennsylvania. Britannica. https://www.britannica.com/place/Pennsylvania-state History.com Editors. (2023, January 10). Pennsylvania. https://www.history.com/topics/us-states/pennsylvania#:~:text=One%20of%…
Catalog ID CL0472

Honegger Leghorns

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Text on Button HONEGGER Leghorns MARLOWE'S HATCHERY AND FEED HUNTLEY, ILLINOIS Phone 4331
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Two-sided tape measure button. Side 1: Illustration of a rooster surrounded by a small blue egg shape on a white background. Red banner with white text, blue text below banner. Side 2: Blue text on white background. 

Curl Text Parisian Novelty Co. Chicago Pat. 7-10-19 No. 2,549,089 Pat. 4-17-51
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This double-sided tape measure button was a promotional item for Marlowe's Hatchery and Feed store, with an advertisement for a particular type of chicken that the store sold to customers. 

Marlowe's Hatchery and Feed was founded in 1933 by Henry Marlowe of Huntley, Illinois. The company sold animal feed, as well as chicks and ducklings. Although venerated in the community as an historic institution, the company suffered after Henry's death in 1984. As the surrounding farmland was converted into subdivisions, the hatchery and feed store adapted and began selling pet supplies. Sadly, the store closed in 1998 and the building was demolished in 2011. 

Catalog ID IN0011

Happy as a Clam

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Text on Button HAPPY AS A CLAM
Image Description

Switches between two images: 1) image of a pink clam with closed mouth, positioned among aquatic vegetation and fishes, sea star, and sea horse. Black text centered on upper portion of button, white background. 2) The same, with the clam's mouth open, breathing out small, flower-like objects. Sea life in slightly different positions, as if swimming. 

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The phrase "happy as a clam," as shown on the button, means to be exceedingly happy and content. Some suggest that it was because the shape of a open clam resembles a smile. The origin of the phrase may have come from the fuller version, now rarely heard, "as happy as a clam at high tide/water."  Clams can be dug up when the tide is low, and they are free from the attentions of predators when the tide is full, hence happy. The phrase originated in the north-eastern states of the USA in the early 19th century. The expression became a common phrase by the late 1840s.

Catalog ID IN0083

Guild Set Tiling

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Text on Button Guild Set Tiling
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Red decorative text on gold rectangle, red fabric background. 

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St. Louis Button Co. Manufacturers [Union label] St. Louis, MO.

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According to 1930 article in the Milwaukee Journal, guild set tiling is a designation that tiling work has been done by master tile setters who have years of experience and superior talent. In order to use the term they must be employed by or members of the Tile and Mantel Contractors' Association of America. The name refers to the oldest organizations of craftsmen called guilds.  

Catalog ID IN0018

Emergency Fuse

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Text on Button THE WHITEHEAD AND HOAG ADVERTISING SPECIALTIES, NEWARK, N.J., EMERGENCY FUSE FOR AUTOMOBILE HORN & LIGHTING CIRCUIT
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Goldenrod background with black text. A metal clip holding a small fuse is centered. 

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The Whitehead & Hoag Co. Buttons, Badges, Novelties and Signs, Newark, N.J.

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Whitehead and Hoag was founded in 1892 in Newark, New Jersey. The company is best known for obtaining the first patent on the pinback button, issued on July 21, 1896. At the turn of the century, they were one of the largest advertising firms in the world. In addition to buttons, they also produced badges, flags, calendars, banners, and other advertising novelties. Whitehead and Hoag produced vast quantities of political buttons for all parties. During World War II, the company produced badges worn by workers in war production plants. In 1959, Whitehead and Hoag Co. was sold to Bastian Brothers, a long time competitor. 

Catalog ID IN0007

Diamond Salt

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Text on Button DIAMOND CRYSTAL weather -pruf SALT
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A red background with white text above and below a green cloud shape with yellow text inside of it.

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The Diamond Crystal Salt Company was founded in 1866 in St. Clair County, Michigan under the name St. Clair Rock Salt Company.  The name was changed when the founders of the company, Charles F. and Franklin Moore, Justin Whiting, and Mark Hopkins discovered that a new purification process, known as the Alberger process, created a very pure and almost crystal-like salt product.

Catalog ID IN0025

Golden Cow

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Gold-colored fabric with centered image of a cow in a darker, shiny gold tone. 

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This button is unique due to the shiny, metallic image printed on the fabric-covered button. It may have been produced as an advertising product for Golden Guernsey's Dairy Company. 

Catalog ID IN0010