Take a Hippie to Lunch

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Text on Button "TAKE A HIPPIE TO LUNCH"
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The phrase, "Take a hippie to lunch" first appeared in a 1967 article in the San Francisco Chronicle. Entitled "Take a Hippie to Lunch Today", the article is widely credited as bringing the term "hippie" to mass media. "Take a hippie to lunch" was soon adopted as a slogan of the hippie countercultural movement, appearing on buttons, bumper stickers, and handmade signs. The hippie movement, which began in the late 1950s, rejected established cultural norms in favor of communal living, pacifism, and alternative spiritual practices. Although the movement fizzled out by the early 1970s, its cultural impact remains evident today in contemporary music, fashion, and social norms.

Sources

Caen, Herb. (1967, January 20). Take a hippie to lunch today. The San Francisco Chronicle, p. 37.

Hippie (n.d.). In Wikipedia. Retrieved June 4, 2018, from https://en.wikipedia.org/wiki/Hippie

Catalog ID IB0588

To the Max

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Text on Button TO THE MAX
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Blue text on a black background with an outer yellow line

Curl Text ©1982 THOUGHT FACTORY MADE IN USA
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To the max is short for maximum limit. Doing a task "to the max" is to do the task to greatest degree. This was a popular slang term in the USA during the 1980s.

Catalog ID IB0576

Today Is the First Day

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Text on Button TODAY IS THE FIRST DAY OF THE REST OF YOUR LIFE
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Black text on an illustration of a person with very long curly hair and holding a yellow flower on a light blue background

Curl Text ©BEST SEAL CORP NY, NY 10013 1971
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The quote, "Today is the first day of the rest of your life" originated in the San Francisco countercultural movement of the late 1960s. The quote is often attributed to Charles Dederich, the founder of Synanon, a drug recovery program turned religious movement. Dederich's use of the phrase, however, only dates as far back as 1968, the same year in which Abbie Hoffman used it in his book, Revolution for the Hell of It.

Hoffman, in turn, borrowed the phrase from a San Francisco activist group called The Diggers, from whom he also borrowed many of his philosophical teachings. As early as 1967, The Diggers published fliers bearing the quote. One eyewitness recalls the group's leader using the phrase in a speech. Some scholars claim that The Diggers, in turn, borrowed the phrase from the beat poet Gregory Corso.

Sources


Cryer, M. (2010). Common phrases: And the amazing stories behind them. New York, NY: Skyhorse Publishing. Retrieved from https://books.google.com/

Gitlin, T. (1993). The sixties: Years of hope, days of rage. New York, NY: Bantam. Retrieved from https://books.google.com/

Shapiro, F. R. (Ed.). (2006). The Yale book of quotations. New Haven, CT: Yale University Press. Retrieved from https://books.google.com/

Weller, S. (2012, July). LSD, ecstasy, and a blast of utopianism: How 1967's "summer of love" all began. Vanity Fair. Retrieved from https://www.vanityfair.com/
 

Catalog ID IB0584

Try It You'll like It White and Red

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Text on Button TRY IT... You'll Like It!
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The saying "Try it...you'll like it!" became immensely popular as a catch-phrase after the release of a commercial for Alka-Seltzer in 1971. The advertisement, which now holds a place in the CLIO Hall of Fame, comically depicts a gentleman explaining how his waiter repeatedly pushed him to try a dish which inevitably led to his need for the medicine's relief. After initially seeping into the minds of viewers via its association with the effervescent tablets, the commercial's catchy tagline later evolved into a stand-alone saying that was put on everything from buttons and t-shirts to coffee mugs and cookie jars. The term became a general offering of advice to keep an open mind -- an idea that was important among the younger generations of the 60s and 70s. 

Sources

Kovalchik, Kara (2014, May 13). 11 Advertising Slogans That Became Catch-Phrases. Retrieved from http://mentalfloss.com/article/56711/11-advertising-slogans-became-catc…

Catalog ID IB0569

What Will It Be

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Text on Button What will it be - jazz or shimmy?
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The jazz and shimmy (sometimes seen as ‘shimmie’) were popular dances in the 1910s and 1920s. Jazz refers to a style of music as well as a number of specific dances including the Charleston and the Black Bottom. The shimmy was a specific dance that involved small steps, a close embrace, and a “wiggling” of the upper body.

Sources

McFarland, M. (n.d.). What is the History of Jazz Dance? Retrieved June 26, 2018, from https://dance.lovetoknow.com/History_of_Jazz_Dance

(2014, November 13). Retrieved June 27, 2018, from https://youtu.be/kGEksQvMeY

Catalog ID IB0582

I Love the Net

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Text on Button I (heart) the net ULTIMATE INTERNET GUIDE where to go how to get there www.thenet-usa.com www.thenet-usa.com www.thenet-usa.com
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The Net was a print magazine that started in the UK in 1994. The magazine originally began as a guide for basic internet users, but eventually evolved a focus its content to web developers. The original website, thenet-usa.com, was a gateway for the average internet user to access different web sites—search engines, directories, classified ads, magazines, and more—and learn how to become more internet-savvy. The domain thenet-usa.com was no longer in use by mid-2000; June, 2020 marked the end of publication for the print magazine.

Catalog ID IL0112

Draft Kennedy for President

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Text on Button DRAFT KENNEDY FOR PRESIDENT IN 1980 DUMP CARTER IN 1980
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Red text around an illustration of an airplane with Kennedy flying it over Carter on a white background

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The Draft Kennedy movement was initiated by democratic supporters of Senator Ted Kennedy to convince him to enter into the race because he seemed indecisive about whether he would run. The supporters felt President Jimmy Carter’s leadership was taking the country in a more conservative direction and that Kennedy would maintain the Democratic Party ideals. Kennedy did decide to run for the democratic nomination but lost to Jimmy Carter. Kennedy remained a U.S. senator from Massachusetts from 1962 until his death in 2009, making him one of the longest-serving senators in American history.

Catalog ID PO0959