Pledged for 1918

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Text on Button W.S.S. PLEDGED FOR 1918
Image Description

Blue text and an illustration of a triangle on a white background

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THE WHITEHEAD & HOAG CO. 
BUTTONS BADGES NOVELTIES AND SIGNS 
NEWARK, N.J.

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The War Savings Service (W.S.S.) was related to purchasing war savings stamps issued by the United States Treasury Department to help fund efforts in World War I and World War II. This button was intended to be worn by Americans to show their contribution from the home front during World War I. Wearing a button like this would indicate patriotism and generosity, and would serve to encourage others to participate in similar war efforts. The program also taught the benefits of thrift and saving. 

War saving stamps were first issued in 1917. The War Saving Certificate Stamp could be purchased for $4.12 between December 3, 1917 and January 31, 1918, and would be worth $5.00 when it reached maturity on January 1,1923 (the price of the stamp increased by one cent for each month after January 1918, until sales ended in December 1918). The Treasury issued a new series of stamps with the same interest rate and maturity in subsequent years, with the final series being issued in December of 1920. 

Catalog ID CL0390

Oral Happiness Junior

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Text on Button ORAL HAPPINESS JUNIOR ©
Image Description

Photograph of smiling child against a black background with white text around the top of the button.

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Sole Distributors Ritter Dental Mfg. Co. Inc.
Rochester, N.Y.

Curl Text BASTIAN BROS CO. ROCHESTER, N.Y.
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In the 1930s, Oral Society Juniors was club for children under 10 to take proper care of their teeth. Through charts and recordkeeping, parents learned about oral hygiene along with their children. The club was advertised in newspapers to gain more members. During Christmastime, dentists also made wooden toys for the kids to color. After being displayed in a local store, the hand-colored toys were given to the needy.

Sources

(1932, December 22). Made Gifts For Needy Children. Nemaha County Herald (Auburn, Nebraska). P. 1. Retrieved from www.newspapers.com

Hake's - CPB DENTAL #615 AND #616 "I CAN TAKE IT CLUB" AND "ORAL HAPPINESS JUNIOR" BUTTONS.. Hakes.com. (2020). Retrieved from https://www.hakes.com/SaleList/ItemDetail/34119/CPB-DENTAL-615-AND-616-….

Catalog ID CL0377

One of Our Family

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Text on Button ONE OF OUR FAMILY In The Service of The United States
Image Description

Blue and white illustration of a person next to blue text over a rectangle with a blue star inside that is all inside a rectangle with blue text avove and a shield below on a white background

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When the United States entered the WW I in 1917, Army Captain Robert Queisser designed a flag to honor his sons fighting in the war. His flag had two blue stars, one for each son, on a white background with a red border. It was small enough to hang in the window. This service flag, as it was called, was endorsed by the mayor of Cleveland and the governor of Ohio. Service flags and service flag memorabilia were advertised in the October 1917 National Geographic.

Service flags returned in World War II and their symbolism formally codified. They were not popular during the Vietnam War, but they came back during the Gulf War. Service flags are still available, their manufacture and display being regulated by government code since 1967.

Sources

Service flag. En.wikipedia.org. (2020). Retrieved from https://en.wikipedia.org/wiki/Service_flag.

United States Service Flags and the Rules for Displaying Them. The Balance Everyday. (2020). Retrieved from https://www.thebalanceeveryday.com/united-states-service-flags-are-back….

Catalog ID CL0431

Member Buster Brown Gang

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Text on Button Member Buster Brown Gang
Image Description

Illustration of a kid wearing a red hat and blue bow next to a brown dog on a white background with red text above and below

Curl Text OLYMPIC BUTTON & EMBLEM CO. N.Y. 3 N.Y.
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Richard F. Outcault created the Buster Brown comic strip character in 1902.  In the comic, Buster Brown is often accompanied by his dog, an America Pit Bull Terrier named Tige.  In 1904, Outcault sold the rights to use the character to the Brown Shoe Company, who adopted Buster Brown as their mascot.  The character was used extensively in their advertising campaigns, and over time Buster Brown became synonymous with children’s shoes. 

In 1944, a Buster Brown radio series began on the West Coast NBC Radio Network.  The show was hosted by Smilin Ed McConnell, and featured the Buster Brown Gang, which included Tige, Midnight the Cat, Froggy the Gremlin and Old Grand the Piano.  Children were encouraged to purchase Buster Brown shoes and join the gang by signing up for a membership, which included a free button, and other trinkets.

Catalog ID CL0374

I am Proud to be an American

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Text on Button I AM PROUD TO BE AN AMERICAN
Image Description

Illustration of American Flag surrounded by white text and 4 stars on a blue background.

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Proud to be an American is a popular phrase for American nationalism. Lee Greenwood released the song “God Bless the USA” in 1984 furthering the popularity. Greenwood worked diligently to incorporate the foundation of the United States economic system and geography, and became a call to rally in pride of collective successes.

Sources

Gallagher, P. (nd.). Story behind the song: Lee Greenwood, ‘God bless the USA’. Angela Stefano (ed.). The Boot. Retrieved from https://theboot.com/lee-greenwood-god-bless-the-usa-lyrics/

Catalog ID CL0442

Person with Red Flag

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Text on Button (illegible ) KAISER
Image Description

Illustration of a person waving a red flag with a cross and symbols with houses in the background and black border. 

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Have info on this button? Contact us here.

Catalog ID CA0544

Sutton Button

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Text on Button SUTTON BUTTON
Image Description

Illustration of a red apple with white text.  The two-letter "O"s are depicted as clothing buttons.  White background.

Curl Text (union bug)
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Percy E. Sutton was a lawyer, politician, and businessman. Sutton began his political career in the early 1950s. Having gone to law school and enrolled in the Air Force during the Korean War, Sutton was ready to begin a career in the middle of the civil rights movement. In 1965, Sutton, having already formed a personal and professional relationship with activist Malcolm X, litigated for his body after the assassination to ensure Malcolm X was buried properly. Sutton was the longest-serving Manhattan borough president and the highest-ranking black elected official for more than a decade in New York City, "the big apple." Sutton campaigned for mayor of New York City in 1977. Although Sutton did not win that election, later political figures credited him for helping to pave the way for their campaigns.

Sources

Martin Douglas. (2009 December 27) Percy E. Sutton, political trailblazer, dies at 89.The New York Times. https://www.nytimes.com/2009/12/28/nyregion/28sutton.html

Catalog ID AD0725

Star Brand Shoes are Better

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Text on Button STAR BRAND SHOES ARE BETTER J & R S R
Image Description

White text on blue background around outer edge, five-pointed red star with J & R S R on yellow background in center. 

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BASTIAN BROS. CO. MFRS OF RIBBON, METAL AND CELLULOID NOVELTIES ROCHESTER, NY

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The initials "R, J, R, & S" stand for the Roberts, Johnson, and Rand Shoe Company. The company was started in 1898 by brothers Jack and Oscar Johnson, with the help of their cousin Frank C. Rand, and financial backer John C. Roberts, in St. Louis, Missouri. Shoe manufacturer Beverly Hixson met with Oscar Johnson to share his prepared samples of the Star Brand, a six-inch-high women's shoe and persuaded Johnson of the value of the unusual shoe. Roberts, Johnson, and Rand Shoe Company provided additional funding for the Hixson Company, and the Star Shoe Company was incorporated in 1899. Star Brand shoes were manufactured at a plant in Hannibal, Missouri into the twentieth century. 

By 1905, St. Louis was third in the country in shoe production. Roberts, Johnson, and Rand Shoe Company merged with the other large shoe company in St. Louis, Peters Shoe Company, to form the International Shoe Company in 1911, but each company maintained its own identity. 

Sources

Welcome to Marion County, Missouri: Hannibal shoe factories. (n.d.). Retrieved from http://www.rootsweb.ancestry.com/~momarion/hannibalshoefactory.htm

Catalog ID AD0695

LCS Poultry Feeds

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Text on Button L-C-S POULTRY FEEDS TRADE MARK
Image Description

Illustration of a chicken's head inside a blue circle inside a red 6-pointed star.  Red text on a white background.

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The LCS Brand was the leading poultry dairy, horse, and pig feed in the 1920s and operated out of Riverdale, IL. LCS included buttermilk mixtures in their poultry feed which provides the chickens with extra vitamins that contribute to high hatching quality in their eggs. In 1916,  LCS also offered the Poultry Farming Course at International Correspondence Schools in Scranton, Pennsylvania, to teach farmers how to build businesses from their chicken farms.

Sources

The Poultry Item. (1916). United States: Item Publishing Company.

Price Current-grain Reporter. (1922, January 4). United States: (n.p.).

You're Feeding Buttermilk to Your Chickens? (2016, April 4). Retrieved June 18, 2020, from http://eggs.ab.ca/farming/farming-by-dog-rump-creek/youre-feeding-butte… milk and Buttermilk are,milk undoubtedly heads the list.

Catalog ID AD0727

Vote Democratic

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Text on Button VOTE DEMOCRATIC
Image Description

Red text on a white stripe across a red background

Curl Text union bug
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The Democratic Party is one of the two major political parties in the United States. The Democrats' roots can be traced back to Thomas Jefferson and James Madison’s Democratic-Republican party, also making it the oldest and still active political party. The Democratic-Republican party split in the 1820s after the Federalist Party dissolved, leaving it as the only major political party in the country. The Democratic party has transformed drastically throughout its long lifetime. Now, it supports organized labor, civil rights of minorities, and progressive reforms.

Sources

Encyclopedia Britannica. (n.d.). Democratic party. https://www.britannica.com/topic/Democratic-Party

Catalog ID PO0628