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Dr Pepper Misunderstood
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| Text on Button | America's most misunderstood soft drink. DRINK Dr. Pepper |
| Image Description | black text over a red oval with white text inside on a white background. |
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| Additional Information | Dr Pepper was created, manufactured, and sold beginning in 1885 in Waco, Texas. It is believed that Charles Alderton, a pharmacist working at Morrison’s Old Corner Drug Store, was the inventor of the drink, though no one knows how Dr Pepper got its name. When Alderton found a combination of fruit syrups that he liked, he had the store’s owner, Morrison, taste it, and soon the drink was a hit at the store’s soda fountain. Morrison and Robert Lazenby, a beverage chemist, debuted their drink to almost 20 million people at the 1904 World's Fair Exposition in St. Louis. "Old Doc," a typical country doctor character with monocle and top hat, became the Dr Pepper trademark character in the 1920s and 1930s. Dr Pepper's slogan in the 1950s was "the friendly Pepper-Upper.” To broaden its popularity across the nation, Dr Pepper hailed itself as "the most misunderstood soft drink" in the 1960s, and then in 1977, Dr Pepper advertising was marked by the famous "Be a Pepper" campaign. The slogan in the 2010s is “Always one of a kind,” which coordinates with the emphasis on the 23 fruit flavors that give Dr Pepper its unique taste. |
| Catalog ID | AD0268 |
Epcot Center World Showcase Germany
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| Text on Button | Germany World Showcase EPCOT CENTER copyright DISNEY |
| Image Description | Illustartion of Mickey Mouse in lederhosen and a green shirt and hat on a yellow circle with red and black rings around it and black text on top. |
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| Additional Information | Walt Disney World Resort in Florida is home to Epcot Center and the World Showcase, which features different pavilions representing countries around the world. The Germany Pavilion is located between China and Italy, and reflects the architecture and culture found in Germany. There is a fountain with a statue of St. George (the patron saint of soldiers) slaying a dragon, a cobblestone platz, and a replica of a medieval castle common in Bavaria. Similar to the famous Glockenspiel in Munich, there is a clock tower featuring a glockenspiel that chimes on the hour and two Hummel figurines appear out of the clock. The most popular feature are the three model trains that run through a miniature German village, which both children and adults enjoy watching. The Germany Pavilion also features wine tastings, Oktoberfest Celebration, a flower and garden festival, and shops where visitors can buy steins, Hummel figurines, and cuckoo clocks. |
| Catalog ID | EN0167 |
Donvier Ice Cream Maker
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| Text on Button | Donvier |
| Image Description | Illustration of an ice cream cone with yellow ice cream and yellow text outlined in black over the top all on a white background. |
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| Additional Information | In the year from 1985 to 1986, Donvier ice cream makers made up 30% of the ice cream makers sold. Manufactured by Nikkal Industries in Virginia Beach, Virginia, the compact, non-electric machines were advertised on their ease of use. They required no electricity, no salt, no ice, and just a few turns of a handle. Donvier machines worked by the use of “Chillfast”, a non-toxic refrigerant that was sealed inside an aluminum tub. Once the tub was frozen, the ingredients would freeze and stay cold upon contact. In 1986, a half-pint Donvier with the design featured on this button was released for customers who wanted to make smaller batches of ice cream. Donvier also made small machines designed for children, which included instructions and recipes that young readers could follow. |
| Catalog ID | AD0279 |
Coca Cola Best Value
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| Text on Button | ASK ABOUT OUR BEST VALUE Enjoy Coca-Cola Trade-mark |
| Image Description | Black text across the top edge over a curly illustartion and a red banner in the middle with white text and red tex on the bottom all on a yellow background. |
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| Additional Information | The Coca-Cola company is known for its catchy advertising slogans. One if it's most popular slogans is "Enjoy Coca-Cola" which was first used in the year 1969. Since the advent of the aforementioned slogan it has been featured prominently on t-shirts, baseball caps, and drinking glasses. |
| Catalog ID | AM0015 |
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From 1960-1965 |
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Barrelhead Root Beer
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| Text on Button | BARRELHEAD ROOT BEER #1 |
| Image Description | White text with a thick brown outline on an orange background |
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| Additional Information | This button advertises Barrelhead Root Beer which was a brand of root beer that used to be produced by Dr Pepper Snapple Group. It was marketed as a "draft" style root beer that had a strong enough flavor that could stand up to a full cup of ice without tasting watered down. The product was released in 1980. Though it is no longer produced in large-scale, it can still be found in some specialty grocery stores. |
| Sources |
NY Retro Vault. (June 17, 2016). Barrelhead root beer - 1980. [Video]. YouTube https://www.youtube.com/watch?v=s8vAVznoPMA
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| Catalog ID | AD0315 |
Better Natured Sunrise
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| Text on Button | The world is waiting for... sunrise BETTER NATURED, NOT BITTER |
| Image Description | Brown text along the top and bottom edges with white text on a brown stripe across the middle above a brown outline of a rectangle on an orange background. |
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| Additional Information | Sunrise Instant Coffee is a special blend of 60% coffee and 40% chicory. Sunrise is made by Nescafe, a Nestle brand, and was very popular in the late 1970s in the US. The coffee’s slogan, “Better natured. Not bitter” was to promote their special blend with added chicory. Chicory is a fiber that contains inulin, which makes it naturally sweet, therefore cutting the bitterness coffee contains. Sunrise ads also noted that because chicory does not contain caffeine, their coffee was naturally lower in caffeine. Sunrise is still produced in India and is available to purchase online or in specialty stores. |
| Catalog ID | AD0271 |