Happy Go Library

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Text on Button HAPPY GO LIBRARY
Image Description

Illustration of a smiling face in the upper left side of the button with freckles and with black text next to it

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Public libraries across the U.S. have summer reading campaigns to encourage kids to come to the library while school is out and these campaigns usually have a theme or a slogan. “Happy Go Library” was the theme for the 1985 Summer Reading program for Oklahoma public libraries. The program was developed by the Office of Library Development of the Oklahoma Department of Libraries. The libraries often have contests to see how many books children can read throughout the summer

Catalog ID SM0113

Hand Drawn Smiley

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A yellow button with hand drawn dots for eyes and a hand drawn smile. The button appears to have been painted yellow (over the top of an existing button)

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The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It  was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

This button has the smiley faced hand drawn in marker on it.

Catalog ID SM0033

Green Smiley

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Traditional smiley face design with a bright green background

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The classic yellow smiley face is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It  was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0032

Sad Green Flower

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Image Description

Illustration of a green flower drooped over with a sad face and tear on a yellow background

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A variation of the classic smiley is the inverted sad face with a tear drop. A daisy is a common flower with either white or yellow petals with a yellow center and green stem. A wilting flower can also express sadness as well as decay.

Have info on this button? Contact us here.

Catalog ID SM0102

Green Creature

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Illustration of a green creature with red eyes and a sharp toothed grin and tongue hanging out of its mouth wearing a black and purple suit on an orange background

Curl Text ANYA DAVIDSON | ANYAISDEAD.TUMBLR.COM BUSY BEAVER BUTTON-O-MATIC 2014
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This button is part of the 2014 Button-O-Matic artist series produced by Busy Beaver Button Company. It was designed by artist Anya Davidson.

Catalog ID SM0054

Perfect School Plan Green and Pink Smiley

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Illustration of a traditional smiley face design but where the eyes and mouth make up the profile views of two other smiling faces, on a bright pink background.

Curl Text copyright 1971-PERFECT SCHOOL PLAN
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This button was created by Perfect School Plan which is a division of Perfect Subscription Co.

The is a variation of the classic yellow smiley face which is comprised of a yellow circle, two black dots for eyes and a black arc ending in serifs for a mouth. It was designed in 1963 by by commercial artist, Harvey Ross Ball. Ball was commissioned by The State Mutual Life Insurance Company to create a happy face to raise the morale of their employees. His version was created in 10 minutes. The design was printed onto more than 50 million buttons. Neither Ball nor the company copyrighted this smiley, so it was continually used by other businesses in their promotions.


The design and concept is quite simple and was definitely used before Ball’s 1963 version. However his has become the most iconic. Variations have been used for advertising campaigns and in popular culture ever since.

Catalog ID SM0045

Googie's

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Text on Button GOOGIE'S
Image Description

Illustration of a face where the eyes become the letter O's of the text with a red lipped mouth under the eyes on a white background

Back Paper / Back Info

NYC written on the back to indicate the button is from New York City

Curl Text N.G. SLATER CORP., N.Y.C. 11
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Googie's was a coffee shop and restaurant in Los Angeles on the Sunset strip. The restaurant was known for its googie architecture, a style from the 1950s to 1960s. Googie's had other locations in downtown Los Angeles, Beverly Hills, and Monterey Park. Googie's was originally owned by Mortimer C. Burton and Ernie Goldenfeld. It was then sold to Ed Thrasher. Many celebrities dined at the restaurant including James Dean, Dennis Hopper, Vampira, Marilyn Monroe, Natalie Wood, Lee Marvin, and Steve McQueen. Lenny Bruce got into a fight in Googie's and was thrown through the window. From the 1960s to the 1980s, the restaurant changed its name from Gee Gee’s, Steak n’ Stein, and Pippy’s Pizza. It was demolished in 1988.

Lipstick, or red lips, became popular in the 20th century. The American women’s suffrage movement adopted red lipstick as a sign of protest. Prior to this movement, red lips were considered sexual amoral and during medieval times, having to do with the devil. Red lipstick became a common part of the modern American woman’s makeup regime. During World War II, Hitler famously hated red lipstick so for an American Woman to wear red lipstick was also a protest against fascism.

Sources

Hayes, S. (2008). Googie's Coffee Shop to the Stars. Bear Manor Media.

Hess, A. (2004). Googie redux. San Francisco: Chronicle Books.

Jacqui Palumbo, C. (2021). Empowering, alluring, degenerate? The evolution of red lipstick. Retrieved 6 February 2021, from https://www.cnn.com/style/article/red-lipstick-history-beauty/index.html

Three Injured in Cafe Battle on Sunset Strip". Los Angeles Times. Los Angeles, California. February 5, 1957. p. A5

"Freak Out Hot Spots by Frank Zappa". Los Angeles Free Press. Los Angeles, California. November 11, 1966. Retrieved October 18, 2020.

"Roundabout". Los Angeles Times. Los Angeles, California. October 30, 1966. p. A5

Los Angeles Times (October 7, 1988). "Wrecking Ball Falls on Famed Schwab's Store". Los Angeles Times

N.G. Slater Corporation - Custom Imprinted Merchandise - Home. (2021). Retrieved 6 February 2021, from https://www.ngslater.com/

Stern, Phil. "Phil Stern Archives". philsternarchives.com. Los Angeles.

Catalog ID SM0101

Find A Face Yellow

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Text on Button Find it! From Find a Face copyright 2004 by Francois and Jean Robert with Jane Gittings, published by Chronicle Books.
Image Description

Photograph of the heal of a shoe viewed from the bottom on a yellow background

Curl Text RECYCLED PAPER
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This image is from a fun interactive art book published in 2004 called Find a Face, by Francois Robert and Jean Robert. The goal is to get young children to look at the world around them to try to get them to see faces in every day objects, like cheese graters and cookie cutters.

Catalog ID SM0076

Find A Face Red

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Text on Button Find it! From Find a Face copyright 2004 by Francois and Jean Robert with Jane Gittings, published by Chronicle Books.
Image Description

Photograph of a cheese grater viewed from the side on a red background with white text above and small black text at the bottom

Curl Text RECYCLED PAPER
Back Style
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This image is from a fun interactive art book published in 2004 called Find a Face, by Francois Robert and Jean Robert. The goal is to get young children to look at the world around them to try to get them to see faces in every day objects, like cheese graters and cookie cutters. ​

Catalog ID SM0075

Engineers Local 324

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Text on Button ENGINEERS LOCAL 324
Image Description

Orange background with black text arched along the top, black smiley face in the center.
 

Curl Text PARA-GIFT, SOUTHFIELD, MICH. 48075 (union bug)
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Engineers Local 324, now known as Operating Engineers 324, which, according to their website, has provided value to workers, businesses and communities throughout the entire state of Michigan. Established in 1906, they have played a central role in building, operating and maintaining Michigan’s industrial infrastructure. They have a membership of over 14,000.

Catalog ID SM0066