James Bond's Brew

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Text on Button I'M AN AGENT FOR JAMES BOND'S BREW 007 SPECIAL BLEND
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Red text on a white background

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In 1968, the National Brewing Company of Baltimore, Maryland released James Bond's 007 Special Blend, a blend of malt liquor and beer. The cans featured women posing in front of notable English landmarks, including Big Ben, the infamous Tower of London, and the London Bridge. The blend was not manufactured for very long, but can still be found from third party and private sellers. 

Catalog ID BE0119

I'm the Guy That Put Foam on Beer

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Text on Button I'M THE GUY THAT PUT FOAM ON BEER
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White text on a red background

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OBAK CIGARETTES FACTORY No 171 1st DIST. STATE OF CALIFORNIA THE WHITEHEAD & HOAG CO. PATENTED

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Obak Cigarettes were issued by the John Bollman Company out of San Francisco, California, in the 1860s. Obak Cigarettes is most known for beautifully painted baseball cards in the early 20th century. They also issued pinback buttons with clever “I’m the Guy” phrases in white text on red, blue, and green backgrounds. It is unknown exactly how many cigarette promotional items exist, but the number is thought to be over 350.

Sources

Obak Tobacco. (n.d.). The Cardboard Connection. Retrieved March 28, 2024 from https://www.cardboardconnection.com/collectopedia/manufacturers/obak-to…

Catalog ID BE0146

Genesee Can Crow

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Text on Button GENESEE CAN CROW
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Color illustration of a brownish gold rooster standing on green grass on a white background with black text along the top

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THE WHITEHEAD & HOAG CO. 
NEWARK N.J.
PATENTED
JULY 17 1894
APRIL 14, 1896
JULY 21, 1896

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The Genesee Brewery was founded in Rochester, New York in 1878 when Mathius Kondolf purchased and renamed the Reisky & Spies Brewery. Like many Pre-Prohibition breweries in North America, it was forced to close after the passing of the 18th Amendment in 1919. However, Genesee's legacy did not end there; when Prohibition was repealed in 1932, former brewmaster Louis A. Wehle purchased Genesee brewery and established Genesee Brewing Company. They continued to grow and thrive throughout 20th century and by 2000, their beers were available in 39 states. The brewery remains an integral part of the Rochester community and celebrated its 140th anniversary in 2018 with a year-long celebration.

Sources

The Genesee Brewery. (2018) About. Retrieved from https://www.geneseebeer.com/about/

Catalog ID BE0140

Genesee Beer Jenny

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Text on Button Jenny
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Color illustration of a woman's head with black hair and red lipstick with black text underneath on a white background

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In 1952 Genesee Brewing Company launched the Miss Jenny advertising campaign with the first Jenny girl, Daphne Dore. The slogan was Always Ask for “Jenny” and featured “Jenny” posed with a tray of beer before a backdrop of a mountain and lake. 

The Miss Jenny campaign proved to be the most successful campaign for the company and ran for more than a decade.

Sources

About Genesee Brewing Company. (n.d.). Genesee Brewing Company. Retrieved from https://www.geneseebeer.com/about/

Fanelli, Gino. (2020, January 8). Will the real Jenny Girl please stand up? CITY Magazine. Retrieved March 28, 2024 from https://www.roccitymag.com/life/will-the-real-jenny-girl-please-stand-u…

Catalog ID BE0148

Garden City Brewery

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Text on Button GARDEN CITY BREWERY
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Blue text along the top edge over a red illustration of a glass of beer on a white background

Curl Text ADCRAFT MFG. CO. CHICAGO
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Garden City Brewery was founded in 1901 in Chicago, Illinois. Like many breweries in the United States during the 1920s, Garden City closed due to prohibition laws in 1925. They reopened in 1933 after the laws were repealed, but closed permanently in 1951.  

Catalog ID BE0144

Boycott Coors

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Text on Button BOYCOTT COORS NON-UNION
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Black text around an illustration of a beer can with a red line going through it

Curl Text G. H. STAMP WORKS ABERDEEN, WASH. union bug
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The Brewery Workers Union at Coors Brewing Company went on strike in April 1977 citing unfair labor practices and issues with race and gender equality. A vote to decertify the union was successful because striking workers were replaced and could not vote in the election. This effectively ended 44 years of union representation and led to a consumer boycott of Coors by the AFL-CIO that lasted for 10 years, ending in August 1987. Going forward, Coors would not interfere with union organizing efforts at it plants and also include union representation in the construction of future facilities. Coors Brewing Company operates the brewery in Golden, Colorado which has the largest single-site brewery facility in the world.

Catalog ID BE0147

Ask for Tioga Rye

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Text on Button THERE'S SOMETHING DOIN'. ASK FOR TIOGA RYE.
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Color illustration of two men in suits and hats, one with an umbrella, black coat with a yellow flower and a top hat, the other in a blue suit and grey hat and holding a cane. There is also a little yellow dog. All on a yellow sunburst shape on a white background with black text

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“There’s Something Doin’ - Ask for Tioga Rye” was a slogan for Tioga Rye brand whiskey. Tioga Rye was created in 1886 in Pittsburgh, PA. Raphael & Zeugschmidt, the sole owners, have often been listed along with the Tioga Rye name on shot glasses and other types of memorabilia.

Sources

Tioga Rye Whiskey Cartoon Button. (n.d.). Hake's Auctions. Retrieved November 25, 2024, from https://www.hakes.com/Auction/ItemDetail/17131/TIOGA-RYE-WHISKEY-CARTOON-BUTTON

Catalog ID AD0800

Fraternal Order Beavers

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Text on Button FRATERNAL ORDER BEAVERS
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White text on an outer black edge with an illustration of a beaver and a tree on a white background

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The Fraternal Order of Beavers was founded in 1911. Its members were white men, ages 16 to 55, who believed in a Supreme Being but otherwise did not question candidates religious, political or national background. The Order had 12,000 members in 53 lodges in the early 1920s, and was headquartered at the Liberty Building in Philadelphia.

The beaver is used as a symbol in this organization because it can change its surroundings and alter the course of nature to survive.  In this way, the organization seeks to “encourage motivation and persistence by honoring those same traits also found in the beaver.” The idea is that the organization can solve local, national, and global problems.

Sources

US Election Atlas, Atlas Forum. Fraternal Order of the Beavers. Retrieved from:  https://uselectionatlas.org/FORUM/index.php?topic=141698.0

Catalog ID BV0024

Nuts To You

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Text on Button NUTS TO YOU
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Black text next to a brown illustration of a squirrel holding a nut on an off white background with an outer brown edge

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The expression “nuts to you” dates to the 1930s and was commonly used as a derisive retort or dismissal. Perhaps due to the anatomical connotation for the word “nuts,” the phrase was singled out by the Hays Office as being too profane for cinema after its inclusion in the 1940 film The Bank Dick. The Hays Office, or Production Code Administration, was a morality enforcement office created in 1934 through an agreement with major film studios, meant to regulate and censor content in films. This office predated the film rating system we know now and required studios to get their seal of approval on any film before the final cut made it to theaters. On this phrase, their order was brief: “Please eliminate the expression ‘nuts to you.’”

Sources

Goodman, W. (1988, Apr 03). No sex please -- we' re Hollywood. New York Times. https://www.proquest.com/historical-newspapers/no-sex-please-we-re-holl…

Nuts to you. (n.d.) McGraw-Hill's Dictionary of American Slang and Colloquial Expressions. https://idioms.thefreedictionary.com/nuts+to+you

Catalog ID IB0573

Who's Zoomin' Who

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Text on Button WHO'S ZOOMIN' WHO? ARISTA
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White text on a black background

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"Who's Zoomin' Who?" is the title of American singer Aretha Franklin’s 33rd studio album. It was released by Arista Records in 1985 and was Ms. Franklin’s first certified Platinum album. The phrase “Who’s Zoomin Who?” means a type of flirtation where one person is scoping or checking out another person, unaware that they are also being analyzed. 

Catalog ID MU0445