Red and green text with green images of shamrocks and a red bowtie with white text all on a light green background.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit.

Budweiser advertisements address various events and holidays including employing the image of a four leaf lucky clover in celebration of St. Patrick's Day. Both “Mac” and “Mc” are prefixes that come from the Irish word “mac” meaning “son," both common to surnames originating from Ireland.

Red bowtie with white text above block letters patterned with Mexican cultural pattern. On the left is the Eagle symbol in green from the Mexican flag. Below is a semi-circle flag with colors green, white, and red. All on a white background.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit.

Budweiser advertisements address various International events and holidays including Mexican cultural holidays, such as Mexican Independence Day in September and Cinco de Mayo in May.

Illustration of red bowtie surrounding jockey running on horse in front of globe. Bowtie has white text. Below that, red text and blue text. All on a white background.

The Arlington Million is a thoroughbred horse race founded in 1981 with the first million-dollar winners’ purse. The race has most often been held at Arlington Park in Arlington Heights, Illinois, with a few exceptions for renovation and repair. The race is part of the Breeders’ Cup Challenge and qualifies the winner for the Longines Breeders' Cup Turf, both of which contribute to a horse’s pedigree and value. Since 1981, the race has changed names several times including the Budweiser Million Stakes from 1982-1984 and the Budweiser-Arlington Million from 1985-1987.

Perrault, a British-bred 5-year old thoroughbred stallion, won the Budweiser Million Stakes in 1982. He began competing in the United States in 1982 and was considered for Horse of the Year. In the same year, Perrault injured a tendon and was retired to stud duty. He won the Eclipse Award for Outstanding Male Turf Horse in 1982 and earned $1,494,550 during his career.

Illustration of a saxophone playing out blue and red text underneath illustration of a red bowtie with white text and above an illustration of a blue diamond with blue text. Various red, blue, and black text around button. All on white background.

The Blues’n’Bud was a set of musicians sponsored by Budweiser playing on the WXRT Navy Pier stage at the 1982 Chicagofest. WXRT radio station and Budweiser sponsored one of sixteen genre specific stages hosting blues music from August 4th to 15th. The festival featured about 600 performances by headline artists and hosted 30,000 people on the main stage.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide.

Extruded 3D green shamrock with red text on a white background with green text.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit.

Budweiser advertisements address various events and holidays including employing the image of a four leaf lucky clover in celebration of St. Patrick's Day. Both “Mac” and “Mc” are prefixes that come from the Irish word “mac” meaning “son," both common to surnames originating from Ireland.

Alternate lenticular images. Tilting the badge one direction, a red bowtie with white text on a green background. Tilting the badge the other direction, an illustration of a leprechaun with a speech bubble and green text on a green background.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit. Budweiser advertisements address various events and holidays including employing the image of a leprechaun in celebration of St. Patrick's Day.

Blue and white logo above white semi circle containing blue and green text with illustrations of shamrocks. Surrounding all is white text on red background.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit.

Budweiser advertisements address various events and holidays including employing the image of a four-leaf lucky clover in celebration of St. Patrick's Day. This advertisement includes the phrase "Lá Clainne na h-Ēireann" which is Gaelic for "The Children of Ireland."

Green white and red semi-circle of Italian flag colors above red and green text. Lower half of button is illustration of red bowtie with white text. All on a white background.

In the past few decades, Italian Americans have celebrated their heritage through community festivals. These festivals are held throughout the U.S. in major cities. Some examples are: Chicago, New York, Los Angeles, New Jersey, Michigan, and Pennsylvania. Festa Italiana commemorates Italian pride and focuses on food, wine, and music.

Budweiser is an American beer created by Adolphus Busch, a German immigrant, in the 19th century. Busch created a lighter, crisp beer than others on the market. He was the first person to pasteurize his beer, a process that would later become standard for other beverages like milk.

Blue and white logo above white semi circle containing blue text and illustration of jockey on horse. Surrounding all is white text on red background.

The Arlington Million is a thoroughbred horserace founded in 1981 with the first million-dollar winners’ purse. The race has most often been held at Arlington Park in Arlington Heights, Illinois, with a few exceptions for renovation and repair. The race is part of the Breeders’ Cup Challenge and qualifies the winner for the Longines Breeders' Cup Turf, both of which contribute to a horse’s pedigree and value. Since 1981, the race has changed names several times, including the Budweiser Million Stakes from 1982-1984 and the Budweiser-Arlington Million from 1985-1987.

In 1981, the inaugural race of the Arlington Million was won by thoroughbred John Henry. Foaled in 1975, John Henry began racing in 1978 and earned $6,591,860 over his career of 39 wins. John Henry’s win was commemorated with the statue, “Against All Odds,” located at Arlington Park which portrays the nose-to-nose competition between John Henry and The Bart across the finish line.

White text over red bowtie over green shamrock and green upper and lower ribbon banners on white background.

The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the living embodiment of America’s great industrial spirit.

Budweiser advertisements address various events and holidays including employing the image of a four-leaf lucky clover in celebration of St. Patrick's Day.