Red white and blue striped background with blue text on the white stripe

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater wanted the American people to regain responsibility for choices and take control away from and limit the power coming from Washington.

William Edward Miller was Goldwater's chosen running mate for Vice President.  Miller was a former District Attorney of New York and served in the US House of Representatives from 1951 to 1965 and was chairman of the Republican National Committee from 1961 to 1964.

Goldwater and Miller lost the election, carrying only six states and 38% of the popular vote.

A white background with red text on the top and bottom edges of the button with a red heart in the middle with a black and white photograph of a man's head wearing glasses.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater wanted the American people to regain responsibility for choices and take control away from and limit the power coming from Washington.  After receiving criticism from the media and other candidates concerning his extremist views, the slogan "IN YOUR HEART YOU KNOW HE'S RIGHT" was used in order to show America that his views and policies were the same as ordinary Americans.

In one view, white text on a black background and a black and white photograph of a man in the other view.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater lost the election, carrying only six states and 38% of the popular vote. Goldwater had a large conservative constituency and became most known for his work with labor-union reform and anti-communism.  Goldwater fought to help stop communism from spreading throughout the globe.  Goldwater was also a supporter of the conservative coalition which led to Congress passing new reform in 1957 against anti-corruption.  Many of his opponents in the primary elections tried to covey Goldwater as an extremist with his conservative views, though his voting record proved to be in line with other members of the Republican party.

Blue text on a gold background

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater lost the election, carrying only six states and 38% of the popular vote. Goldwater had a large conservative constituency and became most known for his work with labor-union reform and anti-communism.  Goldwater fought to help stop communism from spreading throughout the globe.  Goldwater was also a supporter of the conservative coalition which led to Congress passing new reform in 1957 against anti-corruption.  Many of his opponents in the primary elections tried to covey Goldwater as an extremist with his conservative views, though his voting record proved to be in line with other members of the Republican party.

Barry Goldwater was most known for his alignment with the labor-union reform and anti-communism movements and his winning the Republican primary while opposing the Civil Rights Act of 1964.

Red background wtih a white arrow pointing to the right wtih blue text on it.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  The arrow pointing to the right symbolizes Goldwater's conservative views concerning politics.  Goldwater lost the election, carrying only six states and 38% of the popular vote. Goldwater had a large conservative constituency and became most known for his work with labor-union reform and anti-communism.  Goldwater fought to help stop communism from spreading throughout the globe.  Goldwater was also a supporter of the conservative coalition which led to Congress passing new reform in 1957 against anti-corruption.  Many of his opponents in the primary elections tried to covey Goldwater as an extremist with his conservative views, though his voting record proved to be in line with other members of the Republican party.

The top quarter of the button is red with one white star in the middle, the bottom quarter is blue with one white star in the middle and the center of the button is white with blue text.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater wanted the American people to regain responsibility for choices and take control away from and limit the power coming from Washington.

William Edward Miller was Goldwater's chosen running mate for Vice President.  Miller was a former District Attorney of New York and served in the US House of Representatives from 1951 to 1965 and was chairman of the Republican National Committee from 1961 to 1964.

Goldwater and Miller lost the election, carrying only six states and 38% of the popular vote.

Photograph of Barry Goldwater on a light blue background behind bold blue and red text printed on a white background.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater lost the election, carrying only six states and 38% of the popular vote. Goldwater had a large conservative constituency and became most known for his work with labor-union reform and anti-communism.  Goldwater fought to help stop communism from spreading throughout the globe.  Goldwater was also a supporter of the conservative coalition which led to Congress passing new reform in 1957 against anti-corruption.  Many of his opponents in the primary elections tried to covey Goldwater as an extremist with his conservative views, though his voting record proved to be in line with other members of the Republican party.

Barry Goldwater was most known for his alignment with the labor-union reform and anti-communism movements and his winning the Republican primary while opposing the Civil Rights Act of 1964.

Illustration of a glass of gold liquid with black text on top on a white background

This button was made for use in the 1964 Presidential election, supporting United States Senator Barry Goldwater. Goldwater used a gold colored glass and the chemical compound for water to symbolize his name. Goldwater used other similar symbols throughout his campaign, such as the chemical compound AU for gold along with H2O for water.  

Goldwater won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson. He eventually lost the election, carrying only six states and 38% of the popular vote. Goldwater had a large conservative constituency and became most known for his work with labor-union reform and for his fight to stop communism from spreading throughout the globe. He was also a supporter of the conservative coalition, which led to Congress passing new reform in 1957 against anti-corruption. Many of his opponents in the primary elections tried to convey Goldwater as an extremist for his conservative views, though his voting record proved to be in line with other members of the Republican party.

Blue text on a yellow background. At the top of the button there is text that has been painted over (it said I'M FOR) and at the bottom left there is text that has been painted over (it said VICE)

This button originally said "I'm For Barry Goldwater for Vice- President" but was painted over.  Barry Goldwater was a United States Senator from Arizona who at the 1960 Republican National Convention removed himself as a contender for the upcoming presidential election.  After Richard Nixon successfully won the nomination from the Republican Party, Goldwater was a potential Vice-Presidential candidate before Nixon chose Senator Henry Lodge. 

In 1964, Goldwater won the Republican Party's presidential nomination for the election against Lyndon B. Johnson.  Goldwater and William Miller ran against Lyndon B. Johnson but lost the election, carrying only six states and 38% of the popular vote.

Photographs of two men's heads in blue and white on top of an illustration of the United States with a blue star on either side, all on top of a red white and blue striped background.

Barry Goldwater was a United States Senator from Arizona who won the Republican Party's presidential nomination for the 1964 election against Lyndon B. Johnson.  Goldwater wanted the American people to regain responsibility for choices and take control away from and limit the power coming from Washington. In order for that to happen, America needed Goldwater and Miller to win the election.   

Goldwater had a large conservative constituency and became most known for his work with labor-union reform and anti-communism.  Goldwater fought to help stop communism from spreading throughout the globe.  Goldwater was also a supporter of the conservative coalition which led to Congress passing new reform in 1957 against anti-corruption.  Many of his opponents in the primary elections tried to covey Goldwater as an extremist with his conservative views, though his voting record proved to be in line with other members of the Republican party.

William Edward Miller was Goldwater's chosen running mate for Vice President.  Miller was a former District Attorney of New York and served in the US House of Representatives from 1951 to 1965 and was chairman of the Republican National Committee from 1961 to 1964.  Miller was the only Catholic to run on a presidential ballot until 2012 and though some claimed that his religious beliefs balanced the Goldwater/Miller ticket, he was a conservative just like Goldwater.  Miller was not very well known throughout the political community.

Goldwater and Miller lost the election, carrying only six states and 38% of the popular vote.